From our estimates, with over 25 billion web pages just on Google.com, an ecommerce website must be in the Top 10% of sites just to survive *.

Without being optimized and search engine friendly a site’s pages will not achieve a Top 10, or even a Top 30 ranking with Google and as a result get little or no real traffic.

In addition when visitors arrive at your web pages they must also be people user friendly. If not, your visitors don’t stay and don’t take the action you want. If you operate an ecommerce site, they also don’t purchase enough products for you to run the business.

If you want to know how well your site is search engine friendly you could complete our web quiz and online tutorial. By answering a series of questions about your site you can see how well it scores against our search engine optimization ratings.

After the web quiz there follows a search engine optimization tutorial that explains why each of almost 50 factors are considered to be important to any web site expecting to get enough search engine traffic. You can see if your site passes the test and follow our tutorial by visiting our online tutorial page.

So, let us assume your web site passes our search engine friendly test, does it also have what it takes to pass our people user friendly test as well ?

Below are just 15 out of 40 factors a web site should have to be user friendly for people visiting the site. We should also not forget there are up to fifty more search engine friendly factors a website should include.
There are also aspects a website should not possess and we also have some of those in the web quiz.

• Page headline that includes topic
• Content with sufficient white space
• A current site wide copyright date
• How what is offered can benefit people
• Related terms on a page relevant to topic
• Clearly visible links in the page
• Easy to follow navigation
• Unique page title that includes topic
• Clearly stated terms & conditions
• Clear and concise overview of what’s offered
• A value proposition
• Brief description that includes topic
• A site map page on the site
• Content that is beneficial
• Content that is informative

If you want to see if your web site passes for being user friendly, take our other online tutorial web quiz. By completing a series of questions choosing answers from the ones provided, our web quiz will score how user friendly your site is likely to be.

Immediately following each question we indicate any wrong answers and explain aspects your web site could have to make it more people friendly.

Visit our online tutorial page to take the web quiz that will help you determine how people friendly your web site is.

We don’t ask you to join anything, or provide your name or email address.

*For more information on how these figures were arrived at read Tony’s Blog on How good your site has to be for Google.

When starting a business from home the searching can be a very crucial step. A lot of people wish to start an online business and many do, some jump on the first opportunity that come a long and some are doing a deep research. Those who make the research have more odds to have a successful business.

How do you start searching for a new internet home business? There are so countless internet opportunities and many companies and affiliate programs to select from. Here are 7 tips for you to make a full research:

Tip number 1:
Do you know what kind of internet business you want to own. which niche do you want this business to be in? Who is you target prospects? For example: If you want a business in the health niche, you should find a business regarding weight lost and not babies.

Tip number 2:
Choose your niche and start searching for your new business in the search engines. Look for several business opportunities. Go to each website and see if they offer an affiliate program or a business opportunity.

Tip number 3:
After you come across a few internet business opportunities, search each opportunity deeply. Visit each website and learn about it.

When was this business created?
How much is this business is paying to his affiliates?

Is it a legit business?

Tip number 4:
Make contact with the website owners and ask questions about the business opportunity they offer. Wait for their respond, give them a day or two to come back to you, if they do not answer, skip this opportunity and choose another.

Tip number 5:
Look fo testimonials on the website. Check and see if these testimonials are true. Frequently when there is a testimonial there is a link to a website. Visit 5 or more of the websites on this testimonial page, and make contact these people.

You should check if these people are real, if they freely gave a testimonial to this business owner, and ask for their opinion and recommendations.

Tip number 6:
Use the search engine to search for reviews about these business opportunities. Search for the phrase: “Name of business opportunity – review” or “review on name of business opportunity”. You will find hundreds or thousands results for this search from people who wrote reviews about the opportunity you are looking for. You can also contact these people and ask for their point of view.

Tip number 7:
Join a few internet marketing forums and ask the question. In most forums you will find pros and cons for each business opportunity and many people with some experience in the niche. They will tell you from what they know and experienced if you should go ahead and choose a specific opportunity or not.

Note that different people work differently and have different results for the same business. After getting all your questions answered you should make your own list of pros and con, and add to this list your terms and conditions. For example: How much this program pays to the affiliates, how they pay to the affiliate, does it cost money to join? are there any restrictions?

It is always advised to take it slow, search and think about it before joining any affiliate program or online business. When you first read about a business opportunity, you are very emotional and most people don’t think it through before joining. Sleep on it and make your decision in the morning.

Tanny Lahav will answer all your questions on starting a new internet home business. Visit her website at for more internet business ideas.

Unlock your financial abundance with the help of emotional freedom technique.

Ever wanted to ditch you day job, and make money online or work from home? This is most peoples dream. Forget about the commuting, dealing with bosses and meeting ridiculous deadlines or targets. Live life the way you want. Work when you feel like it and profit from your efforts.

Before you rush out and quit the day job, you must consider your own personal strengths and your weaknesses. You should design a very simple business model. Consider the strengths you can use to create monetize your affiliate programs. Identify your weaknesses so that you can outsource those tasks.

Lets now have a look at how to you can make money from your new affiliate programs!

1) Find 3- 5 Affiliate Programs That Are Currently In Demand

You should promote at least 3 – 5 affiliate programs in very similar niche areas as sales will fluctuate in each program and if one fails you still have others to rely on to make you money. You can simply redirect the links in your articles to new pages and all your article work will still work.

Go to Clickbank.com and search the Marketplace in categories that interest you. Gravity is the best indication of products that are currently in demand. Stick to products with gravity over 100 and preferably over 200. The best products to earn income online pay 75% + for a sale and then have recurring future earnings. This allows you to compound

2) Create Blogs or Squidoo Lenses For These Affiliate Programs

Create simple but informative blogs on your 3 - 5 niche topics. There are lots of great blog and free web site locations to easily create them in 10 - 20 minutes. You should initially write the original content yourself, but if you can’t write it yourself, hire a ghostwriter to write a set of 5-10 articles for each blog. See my articles on how to write articles that make you money. The absolute best content to write highly profitable articles about are product reviews, with built in customer testimonials. How-To - type articles are also extremely popular!

3) Drive Lots Of Traffic To These Blogs

Publish your articles in article directories and on your blogs. One fantastic way to generate a heap of high quality links from a few articles is to use an article traffic specialist. These free programs allow you to rotate multiple keywords, anchor texts and paragraphs to boost the quality and variety of your links. Using this system you could generate 50+ unique articles in hundreds of locations form your original 5-10 articles. A word of warning though – you still need to submit some of your articles to other article directories.

When Your On A Winner- its time to scale.

Scale Your Marketing by writing or outsourcing more articles. Ask for 2-3 versions of the title, introduction, conclusion and each paragraph. Submit them and spin them with article specialists . Start driving traffic with other methods like blogging, social book marking and all the other free and low cost marketing methods. Sign up for FREE at my freebies page and use the methods in my “12 Free and low cost marketing strategies”.

Create A Squeeze Page An Opt-In List
To make money online it is an absolute must that you learn to create Squeeze pages and opt-in lists.
See my Squeeze page and and make something similar to this. Get yourself a free opt-in form.

As people opt in initially save their email address into word or notepad and separate each with a comma. Have your newest email addresses at the end of the list.

You will create free products or buy products you can give multiple copies away. This will get you hundreds and eventually thousands of people on your list. Once you have a big list your ability to make money online will kick into over-drive.

When you eventually do use these emails to send out offers, information or newsletters be sure to Blind Carbon Copy (BCC) them and always send a copy to yourself so you can check for formatting issues. Your list will become the most profitable part of your business as it grows.

Here’s To Your Success
Matthew Connors

To read far more about how to make money or how to write articles click on either of these two links now.

For the tips about how to become successful on the currency market - forex trading online and other questions answered on this blog.

I have met a lot of “internet marketing newbies” lately and many of you are getting more and more discouraged in your efforts. I don’t know if you were told, but the world of internet marketing and making money online can be just as tough as any business venture in the offline world.

However, there are a few things you can do to increase your confidence levels and move on to bigger and better things. One of those things is the focus on cost per action affiliates. Cost per action or “CPA” offers are one of the easiest to make money with because your prospects are not actually buying anything, rather, they are just signing up for a free trial or for access to private or protected information.

If you are looking to break into the world of CPA offers, then one of the best converting is in the “get paid to take surveys online” niche. The reasons for this are many, but here are the top three:

1) Lots of people are turning to the internet to earn cash these days. While it is up for debate on just how much money one can earn with paid surveys, it is obvious that you as the affiliate can.

2) CPA offers require very little from the prospect besides name and email address. This will equate to higher conversion rates for you. If you target your traffic properly, you can expect 15-20% conversion rates.

3) Finally, CPA survey offers pay pretty decent when you factor in the high conversion rates. You can expect to get a $2 average commission per referral.

There are many other CPA offers out there, but for newer marketers, survey related offers are a great way to learn the ropes.

A work from home business is something a lot of people strive for, although it sounds easy it does have its problems.

The hardest thing for those new to the Internet is to stay focused on what they are trying to achieve. Namely a passive income for years to come with very limited ongoing effort but it must be borne in mind that you cannot make money online easy.

Everywhere you go on the Internet in the pursuit of information there are distractions claiming to be able to make you wealthy overnight. Make money online now they claim. Well, the fact is these schemes will not help you make money onlineat home.

These claims can come in many guises such as e-books, videos, audio and any other form of psychological blackmail to entice you to buy the particular offering only to have it gather dust at the back of your hard drive when you realise it does nor tell you what it is you want to know.
However with an amount of application a work from home business can in time make money onlineeasy.

All you want to know is how to get from step one to step two and beyond without being conned into spending unnecessary money.

Everywhere you turn the gurus are proclaiming you need to make a plan or to plan for your future.

How can I make money fast from home is a cry I hear people make all the time. The answer is surprisingly easy if you follow a plan. Well, to make a plan you need to know where to start.

Do you start by finding a product to sell or by checking out the keywords required.

Its all a mystery and a mystery that takes a lot of time to unravel.

You start by finding someone to take you by the hand and lead you through the minefield until such time as you can find your own path.

The Internet Marketer needs to learn certain skills to become proficient at Internet Marketing.

Most of these skills can appear daunting at first sight, mainly due to the jargon used to explain things. They are in fact very simple if taken in small chunks and fully and simply explained.

The first thing that must be realised is that you are building a business not some fly by night scheme or one hit wonder.

Once you realise that you have to put in the effort at the front end to reap the benefits at the far end. The sooner you will build a work from home business equipped to keep you in income for many years.

So where do you find someone who can give you all this guidance. Not an easy question to answer I spent a lot of time and wasted even more looking everywhere for sensible tuition to help me when I started out to make money from home business.

Without question the best investment I ever made in this regard was One Week Marketing by Pot Pie Girl a strange name but a very useful course easily explained and readable. Check it out here how can I make money from home I promise you will not regret it and you will save a ton of time and money.

Get web traffic for your online home business.

My passion for interactive space comes from working for over ten years in the field of digital marketing. I began my career the Digital Entertainment Network by creating new online entertainment and promotions for companies like Blockbuster, Pepsi, and Ford.

I developed many things during my time working with EZFlix, an interactive division of Landscape Entertainment. Some of the projects that I worked on included internet shows and programs starring the likes of Tracey Ullman, John Lithgow and Hank Azaria.

Joining the digital agency Spacedog in 2001, I moved from Director of Marketing to Co-Owner & Managing Partner, leading Spacedog’s growth strategy into a full-service digital agency, and helping expand the business to 20+ employees, $8M in billings and offices in Los Angeles and NYC.

In 2008, I was integral in negotiating Spacedog’s acquisition by Mendelsohn Zien and Hakuhodo, the 2nd largest advertising holding company in Asia. I then became their Chief Digital Officer, leading the digital marketing strategy for all clients and new business prospects.

Working with clients such as Qantas Airways, Tourism Australia, Carl’s Jr.In my current position I have had the pleasure in overseeing over 100 Digital Marketing media products of all types of digital platforms. I have worked with companies such as Hardee’s, NBC/Universal, Hitachi, Citibank, Sun-Maid Raisins and countless others. I have also been recognized by Yahoo, Creative Summit, OMMA, and the Davey Awards for excellence in digital space.

There are many activities that I enjoy doing to maintain an active presence in my industry. A few things that I have done to maintain that presence are serving as a judge for the Webby’s and Davey awards, speaking at many interactive conferences and being a member of the International Academy of Arts & Sciences. There are always many ways to keep up with all things new in the interactive advertising and Online Advertising industry.

Since January 2009 I have been a member of Tool of North America. As the Head of Digital Content, I am now responsible for leading the growth of Tool’s digital business, by working with the creative roster and agency partners to develop interactive live-action content that merges the worlds of technology, art and advertising.

Blogging is a relatively a new happening. Some blog writes choose to keep their blogs personal and do not share their thoughts with others. These are more like online diaries. Most people like to share with everyone what he or she has to say and probably make money doing that. Blogging is a big business and many websites offer free blog hosting. In addition, many companies choose blogging as an inexpensive way to advertise their products or services. Blogging on the Internet is often much cheaper than maintaining a web site and is usually more interesting for readers and clients and most times, the difference between a blog and a blogs is traffic and you need traffic to make money online

But I can assure you, increasing traffic to your blogs should not your only goal. You are a successful blogger if u can keep your visitors coming back for more. The following are ways to keep visitors coming to your blog site.

Update your blog: The easiest way to keep visitors coming back to your blog site is to update your blog on a regular basis. Readers will stay loyal to blogs that are updated frequently. Readers will tend to lose interest in your writing if they have to wait several days for new material. Be loyal to your readers and your readers will be loyal to your blog. Also, there are literally thousands of blogs available on the Internet. If your blog is not updated on a regular basis, you might lose your readers to another blog. Another fun way to update your blog and keep your readers interested in your site is to include something fun for your readers to enjoy. That could be as simple as a joke or maybe a link to a humorous story you have found on the Internet. You might also try including a trivia game or polls for your readers to enjoy on a regular basis.

Participate in web communities: Participating in web communities or discussion forums and mentioning your blog whenever possible will help keep readers coming back to your site. In addition, you can gain new readers when doing this. You can also be loyal to the blogs of other writers by following their blogs and communicating with them. Leave nice comments about their blog and invite them to your site. If you have mutual interests and the same type of readers, you can even share your blog links on your site. This helps everyone. Your reader will appreciate interesting reading while you benefit from readers from the other site.

Understand your Language: Another way for you to keep visitors coming is to understand your language. If your blog is about pregnancy tips, your audience is generally going to be mature ladies and you don’t want to use foul or offensive languages. If you are talking about relationships, don’t tell us your religious views even if you have one, you don’t want to piss off your readers and if your blog is about making money, you have to be honest not just promoting something because of your personal gains. If you compromise your language, your readers will know and it will affect your traffic.

Include keywords: You can gain readership and help keep your current readers by including certain keywords in your blog. If you have entered your blog on a search engine, these keywords that point to your blog will come up after a search. This is a great way to get readers interested in your blog. This is also a good way for companies to increase the traffic to their blog.

If you want to make your blog stand out against the thousands of other blogs, keep your readers interested and coming back for more everyday by updating your writing, participate in online communities, understand your language and include keywords. follow these tips and making money online gets easier.

Read more about Make your readers come back and Making Money Online
and check out for more tips on http://easycashrake.blogspot.com

P.S. Find the answer to what is forex question.

Brand equity is a marketing term used to refer to the marketing impact of a given product in association with a brand name. It tries to examine how a given product will perform in the market if it did not have the privilege of that brand name. Therefore, the basis for brand equity and its impact on a business is based on the knowledge of the customer about that product. And yet, brand plays a vital role in helping build that knowledge and awareness, as well as the choices they make based on that knowledge.

Brand equity, then, reinforces the significance of a brand’s value and produce that positive type of recall in the mind of consumers. Marketing research has revealed that brand equity is one of the most important asset to the company.

Three Perspectives of Brand Equity

As an intangible asset, brand equity only gets its meaning out of the perceived quality and associations made by a consumer on a given product. Brand equity can be viewed in three different perspectives:

• Financial: One way to understand the value of brand equity is to calculate the premium that is placed on a product. To further understand, take for example two types of products: one that is of a recognized brand, and the other is unrecognized brand. Consumers are willing to pay a bigger amount for the branded product over those which they are unfamiliar with.

• Brand Extensions: When certain products attain a certain level of commercial success, most companies consider extending their line by introducing newer products under their brand. Because of the existing brand awareness, these companies will no longer invest on large advertising expenditures just to make that newly introduced product known.

• Consumer-based: The trust and attitude exhibited by a customer towards a given product is impacted by the associations they make with that brand. Oftentimes, these associations are a product of their own experience with using the brand. Therefore, actual experience plays a crucial role in the marketing strategy, especially in a developing brand.

Benefits of a Strong Brand Equity

Not all brand equity is positive, therefore most companies invest on building a strong brand equity. After all, it offers several benefits to the company. Below are just some of the helpful benefits that a company can derive of a good brand equity:

• Establishes a more reliable stream of income.

• By increasing brand equity, companies are also able to increase their profits through increased market share and premium pricing for less promotional costs.

• If you have established a good brand, then you can sell that brand name at a given price.

Managing Brand Equity

There are three stages involved in creating, building, and managing your company’s brand equity. They are outlined below:

1.) Your first step involves the introduction of a product of a given brand into the market. You must establish a certain standard for that brand to be able to launch products in the future that will earn some money online for your company. Your aim here is to produce a positive response from the consumer to build trust among consumers.

2.) Try to produce a brand that is unique and yet memorable. The attitude of your brand must be accessible to consumers and must also provide benefits to satisfy its users.

3.) Consistency is the key. Your message must be synchronized with your company’s overall image and reinforce the value espoused by your organization. This is one of the most effective ways to build a strong brand equity.

For the Forex business brand tips and answers to what is forex question - please visit this blog.

Even though the economy is not currently in the best shape, it is still a great time to start a small business. You may be wondering why I say this – if things are going so badly for everyone at the moment and consumers are reluctant to spend, then why will people want to buy anything from you? Keep reading – I’ll tell you why starting your own home business is a great idea, even when times are tough.

Being successful with any home business you start will require you to have a solid, well thought out and well written business plan. With no business plan in place, your business is not likely to be a successful one. When starting your own home business, you should ask yourself what areas you are an expert in and what you like to do. Take this information and try to match it up to a niche market with a need which is going unfilled. This targeted marketing is what will help your business to be noticed in a crowded marketplace.

There are many resources on the web which can assist you in writing a good, solid business plan. If you don’t think that you can do this on your own, then there is always the option of hiring a writer or writing service to create your business plan for you. Your business plan will serve as the cornerstone of your business – without this, your business will have a hard time doing well, no matter what the economy is like.

Working at Home
When you are starting you own business in the midst of difficult economic times you need to be sure that you are offering an in demand product or service. If you are offering something that potential clients are going to need to buy then they are going to spend their money no matter what. Even if your home business offers a more luxury item many people will buy because they can order it online and have it delivered to their house. That will end up saving them gas money.

Your small business web site will be your calling card when potential clients visit your site. You want your business website to grab people’s attention while at the same time be very simple to navigate through. If clients can’t find what they are working for quickly they will move along to another website.
Small Business Resources

Providing the best quality of customer service that you can is what will enable you to have a successful home business. No matter what the economy may be like, treating your customers well will keep them coming back for more – and there is no advertising which is as effective as a recommendation from your satisfied customers. Happy customers are loyal customers; this is what can make your small home business a success even in the toughest economic times.

Save money for the business. Learn why business people start to save their profits and invest them into silver bullion bars.

Ongoing sales training is essential in any commercial endeavor. The world moves quickly and the world of commerce changes on a daily basic. Keeping up with these changes is a fundamental necessity to being ahead of your competitors and achieving your and your business’s potential. Go to business building process for more information.

Sales training provides individuals with the know how to deliver a product efficiently while at the same time understanding the needs of customers and clients. Often it is thought that a ‘one size fits all’ approach to sales is enough to get the job done. This has largely been disproved. A sales person needs to adapt to any situation they are faced with and act accordingly.

Recognizing and understanding a customer’s individual need is often described as a talent by those that are good at it but the principles behind it can be learned. Adapting your behavior is a big part of this and is something that sales training can offer. As with most situations in life, and particularly in business, the perception of a situation can override the reality.

There is nothing unethical about this; it’s all about creating the right impression and environment with which to achieve an objective or goal. If the wrong impression is created, either through lack of awareness or through inappropriate behavior, then no matter how good a product is or how much it is needed, the chances of making a sale diminish significantly.

Sales training is the best way of ensuring that a person is in full possession of all the tools and tricks they need to do a good, worthwhile job. It is not enough to thing you are affable and approachable and therefore people will warm to you, for some people giving this impression has the opposite effect. Refer to business training for more information.

There are several areas that sales training covers which are vital to delivering a good service:

1. Up to date training - The business world is continually changing and so is business law. The excuse of not being aware of what is and isn’t acceptable business practice is no excuse. All sales people need to be aware of what boundaries there are in there particular field. The guidelines will differ from sector to sector.
2. Using the resources available - Many people move through the working day completely unaware of their strengths and weaknesses and as a result they cannot be fulfilling their potential and getting the best results they possibly can. Sales training helps identify these strengths and weaknesses and determine where they are best employed. It also goes a considerable way to improving weaknesses (by the very fact that they are identified) and consolidating strengths.
3. Appropriate behavior - We all understand what appropriate behavior means…don’t we? In business it means something more than just good manners and consideration to colleagues and clients. The behavior appropriate to someone working for a Funeral Director will be significantly different to the behavior appropriate to someone working for a Party Organizer.

There are lots of generic sales training options available but bespoke sales training is the most effective way of gaining important knowledge of all of the above points. Bespoke sales training offers a way for the person being trained to become more involved in the process and put forward requirements that are specific to their business or particular area of interest.

Someone working with government departments or large contracts that could run into millions of pounds will have more need for sale training that is focused on the law than someone who is selling bubble bath. They will perhaps need more emphasis on using their available resources. Whatever the demands of a business, appropriate sales training is always useful. Visit business consulting for more information.